網(wǎng)站10大SEO策略

Top 10 Search Engine Optimization Strategies For Your Website!

網(wǎng)站10大SEO策略
 

Although the concept of search engine optimization can be somewhat complex, there are a number of basic search engine optimization techniques you can use to improve your organic search results. Keep the following in mind when trying to achieve top rankings for your website.

盡管搜索引擎優(yōu)化的觀念會(huì)有一些復(fù)雜，也會(huì)有一些基礎(chǔ)的SEO技巧可以提高你網(wǎng)站的有機(jī)搜索排名。當(dāng)你設(shè)法為你的網(wǎng)站獲得較好的排名的時(shí)候記住以下幾個(gè)要點(diǎn)：

1. Meta Tags.     Meta標(biāo)簽

Meta tags are simple lines of code at the top of your web page programming that tell search engines about your page. Include the title tag, keywords tag, description tag, and robots tag on each page.

 
Meta 標(biāo)簽是網(wǎng)頁設(shè)計(jì)頂部幾行簡單的代碼，它是用來告訴搜索引擎關(guān)于這個(gè)網(wǎng)頁的內(nèi)容。它包括每個(gè)頁面的title標(biāo)簽、關(guān)鍵詞標(biāo)簽、描述標(biāo)簽和robots標(biāo)簽。

 
2. Create and update your sitemap.  創(chuàng)建并更新你的站點(diǎn)地圖

 
Developing a site map is a simple way of giving search engines the information they need to crawl your entire website. There are plenty of free software packages on the web that can help you generate a sitemap. Once you create a sitemap, submit it to Google and Yahoo.

 
建立站點(diǎn)地圖是告訴搜索引擎它需要爬行的你的整個(gè)網(wǎng)站的內(nèi)容的簡單方法。Web上有許多生成站點(diǎn)地圖的免費(fèi)軟件。一旦你建立了站點(diǎn)地圖，立刻把它提交到Google和Yahoo!

 
3. Ensure that all navigation is in HTML.  確保所有的導(dǎo)航都使用HTML

 
All too often, navigational items are in the form of java script. Even though navigation technically still works in this format, it’s not optimized. Create your navigation in HTML to enhance internal links throughout your website.

 
通常，導(dǎo)航系統(tǒng)都是以Java的形式出現(xiàn)的。即使從技術(shù)上講導(dǎo)航是以這種形式出現(xiàn)的，但它不是最優(yōu)化的。用HTML建立你的導(dǎo)航系統(tǒng)來增強(qiáng)你整個(gè)網(wǎng)站的內(nèi)部鏈接。

 
4. Check that all images include ALT text. 檢查所有的圖片是否含有ALT文本
 

Your image’s alt text is spidered by search engines. If you’re not including your keywords in alt text, you’re missing out on a huge opportunity for improved search engine result placements. Label all of your images properly.

 
圖片的ALT文本會(huì)被搜索引擎蜘蛛爬行。如果你沒有在ALT文本中放置關(guān)鍵詞，那么你就錯(cuò)失了獲得良好排名位置的很大的機(jī)會(huì)。為你的圖片加入適當(dāng)?shù)臉?biāo)簽。

 
5. Use Flash content sparingly.   合理的使用Flash

 
Content generated through java script or flash is a big no-no. Some webmasters like to use flash because of the presentation. If you must, use it sparingly, but only after your site has been properly optimized with basic search engine optimization in mind.

 
由Java生成的內(nèi)容和Flash是一個(gè)最大的禁忌。由于陳述的原因一些站長喜歡使用Flash。如果必要的話，合理的使用，但是在你的腦海中必須有合理的基本的優(yōu)化方案。

 
6. Make sure that your website code is clean.  確保網(wǎng)站代碼的簡潔

 
Keep in mind when optimizing a web page crawlers are basically only looking at your source code. When programming your web pages, having W3C compliant code can make all the difference. Run your code through a W3C validator before promoting.

 
當(dāng)你優(yōu)化一個(gè)網(wǎng)站的時(shí)候時(shí)刻謹(jǐn)記爬行程序主要查看你的源代碼。當(dāng)設(shè)計(jì)網(wǎng)站的時(shí)候，遵循W3C規(guī)則關(guān)系重大。在發(fā)布網(wǎng)站之前用W3C檢測器檢測你的源碼。

 
7. Place keywords in your page content.  把關(guān)鍵字放到文章內(nèi)容中

 
Search engines scan your website and web pages for keywords. Shoot for a keyword density of between two and eight percent. Google likes your page to be at the lower end of this scale and Yahoo at the upper end.

 
搜索引擎通過關(guān)鍵詞瀏覽你的站點(diǎn)和網(wǎng)頁。關(guān)鍵詞的密度在2%-8%之間。Google喜歡你的網(wǎng)頁關(guān)鍵詞密度在較低的一端而Yahoo！卻是在較高的一端。

 
8. Submit your website to search engine directories.  把你的網(wǎng)站提交到搜索引擎目錄
 

It’s always a good idea to let large search engine directories know that you’re out there. Submit your website URL to directories like Google, Yahoo, and DMOZ.

 
讓搜索引擎知道自己網(wǎng)站的存在總是好的，把你的網(wǎng)站提交到Google、yahoo和DMOZ。

 
9. Build links to your website. 為你的網(wǎng)站建立鏈接
 

Consider building a link exchange program or create one-way links to your site using articles or forum posts. All major search engines value the importance of your website based on how many others websites are linking to it.

 
10. Combine SEO with E-Marketing    SEO與網(wǎng)絡(luò)營銷的結(jié)合

 
In my own opinion, E-marketing is the most important in the search engine Marketing. For example, you use the E-marketing methods to improve your web; you will get beat all traffic.

 
我個(gè)人認(rèn)為，網(wǎng)絡(luò)營銷在搜索引擎營銷中是非常重要的。舉一個(gè)簡單的例子來說，當(dāng)你利用網(wǎng)絡(luò)營銷的手段推廣網(wǎng)站的時(shí)候，你會(huì)得到意想不到的流量。

 
Learning to optimize your website for search engines takes time and patience. Start by applying basic search engine optimization principles. If you’re new to website optimization, or even a well seasoned veteran, begin by prioritizing which pages are most important to you and go from there. Soon you’ll find yourself moving up the rankings.

 
學(xué)習(xí)搜索引擎優(yōu)化需要時(shí)間和耐心。從應(yīng)用最基本的SEO原理開始。不管你是一個(gè)新手，還是一個(gè)技術(shù)熟練的老手，從區(qū)分哪個(gè)網(wǎng)頁是你最重要的網(wǎng)頁開始，并進(jìn)行優(yōu)化。你很快將會(huì)發(fā)現(xiàn)你的網(wǎng)站的排名有所提升。

 
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